Consultancy project: Eye-tracking Usability Study of New e-banking System

The EdMedia MRG (a natural extension of the Cyprus Interaction Lab) conducted an eye-tracking usability study for a new e-banking system aiming to understand how the new system meets the needs of its users, to uncover possible usability issues and to suggest design recommendations that can serve as a solution towards improving the usability of the system. 

Specifically, the consultancy project included the following three objectives, these being to:

1. Understand the needs, expectations, and possible limitations, as well as the overall use-context of the prospective end-users of the system.
2. Detect interface elements that hinder the system’s usability and require attention and improvement by the design team.
3. Provide design directions to help improve element that received negative usability evaluation.

The team of 4 UX researchers worked for a total of 2 months to plan, carry out the user studies, as well as analyze and report on these research findings back to the project owner.